Toothpaste “32” produced by Concern “Kalina” is laureate of premium “Commodity of Year”. National Trading Association informed about it.
Toothpaste with brand “32” has been producing by Concern since 1999. It has become one of the most popular native brands of toothpaste.
National premium “Commodity of Year” gives to the most popular commodities in mass market. Decision is based on independent rating of trading companies of cities: Moscow, St. Petersburg, Ekaterinburg, Volgograd, Tver, N. Novgorod, Novosibirsk, Samara and other 40 Russioan cities. This rating is composed by Independent Market Development Group within 1 year. Balance of every month work is published in the journal “Trading news”. Over 800 retails of Moscow and other regions participate in questioning.
Fifth official ceremony of rewarding of laureates of premium “Commofitu of Year” will take place in Moscow on 25 November 2003.
Additional information you can receive from press-secretary of JSC Concern “Kalina” – Sergey Kazancev, e-mail:pressa@kalina.org
27.10.2003
